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NCGM represented at New Year’s Day parade

Written by Garin Auld
January 07, 2020

New Covent Garden Flower Market was proudly represented at London’s New Year’s Day Parade by Peter Green from Smith and Green Wholesale Florists Ltd.

The parade is an annual charity festival that raises money for charities across all 32 London boroughs, and crosses the capital’s West End. Millions of people crowd the route and the parade is shown live on BBC TV on New Year’s Day morning.

“I got a great reception along the route with lots of tourists cheering us on,” says Peter, who took part in the parade in memory of his daughter Molly who he lost several years ago. “Molly loved to ride and always took part in the New Year’s Day parade, so I decided to keep Molly’s horse and take part to honour her.”

New Years Day Parade 4

Molly had just qualified as a Level 5 florist, so decorating Molly’s horse Rome with a bright assortment from the Flower Market made perfect sense. “As I’m in the florist trade and New Covent Garden Market has a proud history within London, it was a great combination.” Peter had the market's logo emblazoned across his chest and back as he rode the two-mile route between the Ritz Hotel and Parliament Square.

“It’s the second time I’ve taken part,” explains Peter, who learned to ride in his fifties. “It wasn’t easy to learn and I’d describe it as riding a motorbike with a brain! He’s such a fast horse and the parade is very slow and steady with lots of stops, so it’s a challenge but one I really enjoyed.” You can watch Peter taking part in the parade here. You’ll find Peter at the 1 hour 11 minute mark.

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Come and see our window in the Nine Elms Advent Calendar

​We are delighted to be hosting A FOREST FOR PEACE IN THE CITY as Window 7 of the @nineelmsartstministry Nine Elms Advent Calendar. You can see it at Merchant’s Way, New Covent Garden Market - on the new walkway between Embassy Gardens and the Nine Elms Tube Station (through Arch 42).

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