Fruit and Veg

Free entry for new fruit and veg buyers

Written by Alastair Owen
June 15, 2017

Do you sell fruit and veg? If you’re not already buying at New Covent Garden Market now’s the time to come and try.

Chairman of traders, Gary Marshall, welcomes you to London’s finest fruit and veg wholesale market. Open for trade customers from midnight to 06:00, now’s your opportunity to buy the best from the best with free entry for new buyers when you spend over £50.

New fruit and veg buyers Gary Marshall

Chairman of traders, Gary Marshall


Rock up to the main entrance of the Fruit and Veg Market and pay £5 cash to the man in the security booth. He’ll give you an entry ticket to display in the cab of your vehicle, and a New Buyer Guide with a map and list of wholesalers.

Park in the commercial vehicle parking south of D block while you have a good nose up and down Buyers’ Walk. Produce is sold in bulk: by the box, tray or sack. Bring cash.

Buyers Walk at New Covent Garden Market Fruit and Veg Market

Buyers' Walk at the Fruit and Veg Market

When you’ve finished buying, go get your vehicle to load up produce nearer to your wholesaler’s unit. Fill out your contact details in the New Buyer Guide, detach the form, grab your entry ticket and give both to the cashier who will gladly reimburse you £5.


This offer is valid from Monday 12 June to Friday 11 August, for commercial vehicles only. Fruit and Veg Market wholesalers are open from 00:00 to 06:00 Monday to Saturday (some wholesalers do open earlier and close later).


Fruit and Veg Market New Covent Garden Market London, SW8 5BH

You can find us here on Google maps.

New Covent Garden Market Map


If you have any questions, please contact us on or call 020 7501 3489.


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