Flowers

Flower Market Awards - Florist of the Year 2014

Written by Alastair Owen
November 21, 2014

And the Flower Market Award for Florist of the Year 2014 goes to...

The applications have been assessed, the judges have deliberated, and now we are delighted to announce that the winner of the Flower Market Award for Florist of the Year 2014 is… NB Flowers!

Winner of Florist of the Year 2014: NB Flowers

Neil Birks winner of the New Covent Garden Flower Market Awards 2014

Neil Birks design. Winner of the New Covent Garden Flower Market Awards 2014

NB Flowers is a remarkable event and contract floristry business, founded, owned and run by Neil Birks.

Ten years ago, Neil had just a single client – the Little Venice Cake Company – ordering 30 roses a week. Today, Neil has four permanent staff, an army of freelancers, and a thriving business providing beautiful flowers to clients in Central London for contracts and events.

Every single stem is sourced at the Flower Market, where NB Flowers has been based from its very first day of trading.

Happy 10th Anniversary, NB Flowers, the Flower Market’s Florist of the Year 2014!

Judges' Comments:

"NB Flowers is our clear winner of Florist of the Year 2014. Their entry was outstanding on many counts: from the professionalism of the presentation and their commitment to growing their business, to the creativity and diversity of the floristry that NB Flowers offers to clients - all whilst remaining highly business oriented."

Neil Birks designs. Winner of the New Covent Garden Flower Market Awards 2014

Read more about NB Flowers in our Winner Profile >

Shortlisted:

Jay Archer Floral Design

Jay Archer. Shortlisted at the New Covent Garden Flower Market Awards 2014

Jay Archer design. Shortlisted at the New Covent Garden Flower Market Awards 2014

Jay Archer is an award-winning florist based in Hampshire and specializing in beautiful wedding work. Jay has an evident passion for seasonal flowers and foliages, and works closely with her Flower Market wholesalers for the pick of British and year-round supply.

Judges' Comments:

"Jay Archer's entry was full of enthusiasm, personality, passion and self-belief. The essence of the person came off the page! Jay has a true passion for the job, for moving her business forward and for the Flower Market."

Jay Archer designs. Shortlisted at the New Covent Garden Flower Market Awards 2014

Mary Jane Vaughan Designs

Mary Jane Vaughan. Shortlisted at the New Covent Garden Flower Market Awards 2014

Mary Jane Vaughan design. Shortlisted at the New Covent Garden Flower Market Awards 2014

A longtime Flower Market favourite, Mary Jane Vaughan is a popular and award-winning studio-based florist focused on wedding, contract and event work with a bouquet delivery service within London.

Judges' Comments:

"As ever, Mary Jane Vaughan demonstrated her consistently immaculately presented work, and her excitement and enthusiasm for floristry comes across clearly. We were thrilled to see that the company today buys 90% of their materials from the Flower Market, up from 40% just five years ago."

Mary Jane Vaughan designs. Shortlisted at the New Covent Garden Flower Market Awards 2014

The Flower Market Award Judges

Faced with the onerous task of evaluating the many entries for Florist of the Year 2014 was our panel of expert judges:

-    Simon Lycett (The Flower Market’s Florist of the Year 2013 and event florist extraordinaire)
-    Caroline Marshall-Foster (Editor of The Florist)
-    Rona Wheeldon (author of the monthly Flower Market Reports, Product Profiles and owner of the award-winning blog www.flowerona.com)
-    Helen Evans (Director of Business Development and Support at Covent Garden Market Authority)

Judges of the New Covent Garden Flower Market Awards 2014

The Judging Criteria

The judges were looking for companies that stand out not only for the quality of their florist, but also for the achievements they have made in driving their businesses forward in the past year, and their partnership approach to working with their wholesalers at New Covent Garden Flower Market.

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