Valentine's Product Profile: Red Roses

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02/02/2015 - 11:08

This month, to help you in your decision making as to which red roses to buy for Valentine's Day, we thought we'd switch things around and feature our Product Profile early.

Without doubt, the forerunners in the popularity stakes this year appear to be Red Naomi (pictured below) and Freedom, followed by Grand Prix. Read on to find out more about these much sought after romantic flowers…

Red Naomi Rose at New Covent Garden Flower Market - February 2015

Background

Red is by far the most popular colour of rose to give to your loved one on February 14th. And according to the Language of Flowers, they signify love and passion.

From the Rosaceae family, there's a little confusion as the origin of the name, rose. Some are of the opinion that it comes from 'Rosa', the Latin for red. And others feel that it comes from the Celtic 'rhod', also meaning red.

Red roses are available all year round and tend to come from Holland, Colombia and Ecuador.

Types  

Here are some of the different varieties, which you'll find at Nine Elms.

Red Naomi

Red Naomi Rose at New Covent Garden Flower Market - February 2015

Freedom

Freedon Red Rose at New Covent Garden Flower Market - February 2015

Grand Prix

Grand Prix Red Rose at New Covent Garden Flower Market - February 2015

Black Baccara

Black Baccara dark red Rose at New Covent Garden Flower Market - February 2015

Red Paris

Red Paris Rose at New Covent Garden Flower Market - February 2015

Hallelujah

Hallelukah red Rose at New Covent Garden Flower Market - February 2015

Forever Young

ForeverYoung Red Rose at New Covent Garden Flower Market - February 2015

Red Desire

Red Desire Rose at New Covent Garden Flower Market - February 2015

Red Piano

Red Piano Rose at New Covent Garden Flower Market - February 2015

Hearts

Red 'Hearts' Rose at New Covent Garden Flower Market - February 2015

Tess

Red 'Tess' Rose at New Covent Garden Flower Market - February 2015

General Advice

Red roses are available in a range of stem lengths, including 50, 60, 70, 80 and 90cm. Depending on the variety, they'll come in wraps of 10, 20 or 25 stems.

Andy at Alagar (pictured below) says:

"Freedom from Colombia is one of our best-selling roses and it's a 'good laster'. Red Naomi are also popular."

Andy at Alagar at New Covent Garden Flower Market - February 2015

David at D G Wholesale Flowers says: "Red Naomi have overtaken Grand Prix in terms of demand. And over the last two years, Freedom has become more and more popular."

Graeme at Zest Flowers says: "Now is a great time of year for Colombian grown roses and Freedom are becoming very popular. They're cheaper than Red Naomi and tend to have longer stems, when a 60cm Freedom is compared to a 60cm Red Naomi rose, for example."

Dennis at Dennis Edwards Flowers says: "Red Naomi are becoming more sought after, helped by the fact that they're scented. And Freedom is also popular and very reliable. Grand Prix on the other hand, seems to be less in demand."

Trevor at S Robert Allen says: "Freedom roses from Ecuador, as they come in by air, have protective packaging (as shown below). And they're cheaper than Dutch red roses.

Freedom Red Rose at New Covent Garden Flower Market - February 2015

"Red Naomi are popular and tend to have a bigger head than Grand Prix."

Trevor and Maurice at S Robert Allen.

Trevor and Maurice at S R Allen at New Covent Garden Flower Market - February 2015

It's highly recommended that you order your red roses in advance and give the traders as much notice as possible. All the traders' contact details can be found in the online Traders Directory.

Design Inspiration

Here are some examples of wonderful floral designs featuring red roses.

Blue Sky Flowers Red Rose Design

(Source: Blue Sky Flowers)

McQueens Red Rose design

(Source: McQueens)

Jane Packer red rose design

(Source: Jane Packer)

Rob Van Helden red and pink rose design

(Source: Emma Farah / Rob Van Helden)

Nikki Tibbles at Wild at Heart rose design

(Source: Wild at Heart)

Your Designs

We'd love to see photos of designs you've made featuring red roses from New Covent Garden Flower Market. Simply send an email to info@cgma.co.uk, stating your company name and website address. Or if you prefer, you could post your photo on Twitter and copy us in, by including @MarketFlowers and the hash tag #AMarketValentines in your tweet. We'll then upload your photos into this section.

Yeomans Flowers Design using red roses

(Source: Yeomans Flowers)

Rebel Rebel design using red roses

(Source: Rebel Rebel)

Somora Rattray Hare at Flower Love London design with red roses

(Source: Simora Rattray Hare at Flower Love London)

Kennington Flowers design with red roses

(Source: Kensington Flowers)

Boom Blooms design using roses

(Source: Boom Blooms)

Charlene Hutsebaut valentines design

(Source: Charlene Hutsebaut

Stems UK valentines design

(Source: Stems UK)

Red Roses Reign Supreme

I hope you've enjoyed reading this month's Product Profile and seeing the wonderful array of red roses available! They certainly reign supreme on Valentine's Day and it's very interesting to see how certain varieties are starting to take over in the popularity stakes.

You may like to read these previous Valentine's Day posts, which looked at the popular roses in 2012 and 2013.

Please do ask away below if you have any questions or would like to make any general comments. As always, we'd love to hear from you. And we'd like to wish you all a very smooth run-up to February 14th and hope it all goes well for you on the big day!

P.S. The red rose is also part of St George's Day celebrations in England on April 23rd and it's the emblem embroidered on the England rugby team's shirts. 

Comment (6):

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Dear Market Team Thank you

Dear Market Team
Thank you for sending information on the red roses that are available from some of the wholesalers -most interesting -but please do inform me why do you not also include other colours -two tone variates ( orange/yellow etc + red with a steak of orange ( little hocus pocus )+ mauve & rustic coloured sorts also - I am sure that quite a few floral folk would be interested in receiving this information as not all wish to stock just red roses !. It would give the customer more choice & also make quite an impact on with some people whom are getting fed up with all red rose hand ties etc.
This is just a thought & it would be good to receive feed back from other floral designers etc.
Wishes to you all
Rosie Sue Jenkins
P S I am sure that this information would help the next generation of florist -the students as most of them do not remember the names -it is a shame that you do not print a leaflet with all the varieties included & update it every year !.

Dear Rosie Sue Thank you very

Dear Rosie Sue

Thank you very much for your comment and wonderful suggestions.

Featuring alternatives to pure red roses sounds a great idea and something we will definitely consider for future reports. :-)

It's quite a challenge keeping up-to-date with all the rose names, isn't it? There are so many different varieties with news ones being introduced regularly. We hope this report helps as a reference for pure red roses, in addition to the White & Cream Roses report last year: http://www.newcoventgardenmarket.com/blog/product-profile-white-and-crea....

Best wishes
Rona

Hi there, Do you sell red

Hi there,

Do you sell red roses which are wrapped individually? I'd like to come down on Thursday morning to pick up around 50 single red roses but am not sure if there will be any individually wrapped in cellophane already.

Best,
Nicola

Hi Nicola Thank you for your

Hi Nicola

Thank you for your query. Red roses at New Covent Garden Flower Market tend to come in wraps of 10, 20 or 25 stems, not individually wrapped.

You may like to contact a florist who would be able to provide them to you individually wrapped though. :-)

Best wishes
Rona

Nicola I am sure you can get

Nicola I am sure you can get the cellophane sleeves in one of the florist supplier shops in the market

Hi Vivienne & Nicola Some of

Hi Vivienne & Nicola

Some of the florist sundries wholesalers do sell cellophane sleeves.

All their contact details can be found in this online Traders Directory: http://www.newcoventgardenmarket.com/traders

Best wishes
Rona