Fruit & Vegetable Market Report [AUG]

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01/08/2012 - 13:41

For months, it's been the big question – how will the Olympics affect trade? From all accounts, disruption is far less than some feared.

At the entrance gate, for example, it's all smiles. Perhaps that's because all vehicles can enter for free until the 12th of August – so their workload is less than usual.

Star buys

Among traders and staff, the main headaches are around shifts and timetables. Market customers are being asked to place orders earlier than usual, so that deliveries can be made way before dawn.

English soft fruit is among the star buys this month, with gooseberries (red and green), blueberries, currants, and raspberries on good form. Strawberries are a touch more erratic.

The English cherry season will last another few weeks. It's been a tough year for growers, typically in Kent or Herefordshire, although French farmers fared even worse. "Virtually their whole crop was wiped out," explains salesman Cyril Brookner at P&I Fruits.

The first greengages are here, alongside peaches, nectarines (including the 'flat' variety) and plums. The stone fruits hails from Spain, France or Italy. Continental melons, including sublime Chanterais, are also at their peak.

'Making tremendous money'

For local veg, peas and broad beans are now joined by runners, the first courgettes (plus flowers) and kales. Native salads, onions, leeks and beets are widely available. The French Garden boasts specialties including Muscat grapes, borlotti and yellow haricot.

A few British crops, however, are in trouble. "Broccoli is making tremendous money, cauliflowers are earning fortunes," says P&I salesman Peter Cresswell. A lot of produce is late, he adds, because of the heavy rains.

British maincrop potatoes, for example, have suffered. Poor weather hampered both planting and harvest, so the remnants of last year's stores have been plugging the gap. Happily, the first of this year’s crop are now emerging.

Normal service will resume in a couple of weeks – until then, enjoy the Olympics.

Comment (6):

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Not all Strawberries are

Not all Strawberries are erratic Tom, always get them from Kent, the garden of England.

Quite right - Kent is the

Quite right - Kent is the garden of England. Was there last weekend picking fabulous soft fruits.

Hi Tom I've just discovered

Hi Tom
I've just discovered your report whilst searching for some information on potatoes. I like it and will now check regularly to see what are the star buys, then we can order through our supplier. We are struggling to find a good chip and roasting potato for our village pub now Maris Piper have finished - are Desiree still available?

Hi Jools We've got a couple

Hi Jools
We've got a couple of potato brands on the market for chipping - have you tried Chippers Choice or Lovers? Otherwise there are still some good old Desiree around!
Hannah

English blueberries are

English blueberries are excellent at the moment, prolonged rain at the start of the season meant a late start to the harvest, but producing larger plump full flavoured berries, go on spoil your self you know you want to.

English blueberries are

English blueberries are excellent at the moment, prolonged rain at the start of the season meant a late start to the harvest, but producing larger plump full flavoured berries, go on spoil your self you know you want to.